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Graphic Designer

Communicate ideas through type, image and layout.

Overview

Graphic designers shape identity, marketing and product surfaces. Modern practice pairs classical design principles with generative AI tools.

A typical day

  • Interpret briefs from clients or PMs
  • Sketch, iterate and refine visuals
  • Prepare files for print or digital delivery
  • Present rationale in reviews

Skills that matter

  • Typography
  • Colour theory
  • Adobe / Figma tooling
  • Storytelling

Indicative salary ranges

Nigeria₦1.5M – ₦12M / yr
United Kingdom£25k – £60k / yr
United States$50k – $110k / yr

How people get here

  • BA Graphic Design / Visual Communication
  • Portfolio-first self-taught route

Outlook

Continuing demand shifted toward brand, motion and AI-augmented workflows.

Related careers

UX DesignerIllustratorArt Director

Trusted external sources

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